ETRA, project leader of LIFE-REthinkWASTE, has launched the pilot activity of the project in Bassano del Grappa (Italy, Vicenza Province). The aim is to experiment an innovative system of communication and interaction with users to inform them in real time about their behaviour related to waste disposal. Families living in the pilot area (the waste collection Area D) have received information on the experiment and have been invited to register via their phone to the KAYT (“Know-as-you-throw”) platform implemented by ARS ambiente.
To thank the «pioneers» who want to be part of the experimentation, a prize has been provided for those who register within the indicated deadlines and maintain their presence active until the end of the experimentation.
To learn more about the campaign visit the dedicated page on the Etra website (in Italian): RICICLO E VINCO
Video promoting the initiative: